More than a quarter of online orders in Bulgaria last year went to couriers' automated parcel lockers, a yearly survey by the Bulgarian E-commerce Association (BEA) shows. Lockers took 26.66% of orders in 2025, up from just 1% in 2023.
The survey covers online shops in Bulgaria. It looked at more than 8.6m parcels from 2023 to 2025. Over the three years, deliveries to lockers grew more than 26 times. In 2024 they made up 16.90%.
In 2023, orders most often went to the customer's address, with 53.30% of them. That share fell to 46.36% in 2024 and to 30.46% in 2025.
Courier offices lost some orders in 2024, and their share dropped to 32.05%. In 2025 it rose to 39.94%, and BEA says offices still keep a large part of buyers' preference. Together, offices and lockers, meaning pickup away from home, took 66.60% of orders, against 43.84% in 2023.
Orders that people place online and then collect from a physical shop made up 2.94% in 2025. BEA believes their share will stay limited.
Payment habits also changed. For the first time, cards, debit or credit, passed cash on delivery, where the buyer pays the courier on receipt. Cards paid for 42.81% of orders and cash on delivery for 42.39%, a gap of 0.42 percentage points.
In 2023, cash on delivery stood at 60%, and in 2024 at 50.30%. The share of cards in the same years was 31.32% and 38.20%.
Orders paid in advance now make up 52.23% of all orders. BEA says this is the first year in the period studied when more than half of online orders were paid in advance. In 2023 their share was 35.9%, and in 2024 it was 45.49%.
Bank transfers and other online payment methods together reached 9.42%, against 4.58% in 2023. The "Buy now, pay later" service is used for 5.38% of orders, against 4.10% two years earlier.
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