Chinese automaker BYD is launching its new Dolphin Surf model on the British market - the most affordable electric car offered in Europe so far, priced at £18,650. This is part of the company's strategy to introduce budget electric vehicles, alongside the Seagull model sold in China for under $6,000.
The European market for compact electric vehicles currently has only 33 models out of a total of 360 available EV offerings. It is expected that 23 new models in this segment will be introduced by 2025. The introduction of the Dolphin Surf at a price under €23,000 has prompted a reaction from European automakers, who are accelerating the implementation of cheaper batteries and strengthening their cooperation with Chinese companies.
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Over the past 12 months, the market share of Chinese brands like BYD in Europe has increased from 2.9% to 4.8%, with the United Kingdom remaining a key entry market for their expansion on the old continent.
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