Sozopol prepares for international interest surrounding Eurovision 2027

The Municipality of Sozopol is taking active steps to attract tourists during the upcoming Eurovision Song Contest 2027, which will be held in Burgas. The local administration is organizing an important meeting with representatives of businesses and cultural organizations on August 28 at the "Otets Paisiy 1896" community center.

"Eurovision is in Burgas. The opportunity is for the entire region" – the organizers of the initiative emphasize.

Main topics for discussion:

  • Creating an integrated tourist product "Sozopol – Eurovision 2027";
  • Building a digital platform and an advertising campaign with QR codes;
  • Preparing hoteliers, restaurateurs, and merchants to welcome international guests;
  • Organizing an accompanying program of cultural and sporting events in May 2027.

The goal is for the city to offer a complete experience that will keep the contest's visitors in the region for a longer period of time. The meeting is open to all interested parties who have ideas for the development of the destination.