The Koprivshtitsa Architectural Reserve is preparing to host a large-scale national folklore festival, which will start on July 29, 2025, and will continue for eleven days - until August 11.

The prestigious cultural event promises a rich program, including contests with authentic folk costumes, impressive concert performances by folklore ensembles, and demonstrations of traditional crafts.

Specialized tourism agencies such as Jim Gold Folk Tours are already organizing special routes that cover Koprivshtitsa and Veliki Preslav, offering immersion in the atmosphere of Bulgarian cultural identity.

The festival is establishing itself as a key moment in cultural tourism, attracting visitors from different parts of the world who want to explore the authentic richness of Bulgarian traditions.