Burgas hosts the 25th edition of the largest communication forum in Bulgaria

The 25th edition of the largest forum of the communication industry in Bulgaria - FARA, was held in Burgas from June 5 to 7, 2025. The forum, organized by the Bulgarian Association of Communication Agencies (BAKA), brought together the advertising community of the country for another year.

This year's edition of FARA was held under the motto "Stars are born", and a new award - "Rising Star" - was introduced, which honors young talents and their contribution to the success of the agencies they work for. The winner of this award was Ilona Zdravkova, part of the HUMAN team.

During the ceremony, the traditional awards in the categories "Advertiser of the Year", "Creative Agency of the Year" and "Media Agency of the Year" were presented. The "Advertiser of the Year" award was presented to the UN High Commissioner for Refugees, and the "Creative Agency of the Year" award was won by the HUMAN agency. The winner in the "Media Agency of the Year" category was the All Channels Group.

For the first time in the history of the Media Competition, the special "Excellence in Media" award was presented, which recognized the All Channels Group agency for the "Food for Thought" campaign.

The Municipality of Burgas was an active partner of FARA 2025, with Deputy Mayor Diana Savateva presenting the "Advertiser of the Year" award and sharing that the city is a suitable host for the forum. She announced that the Municipality of Burgas will soon present the graphic sign related to the city's candidacy for European Capital of Culture 2032.

The festival was supported by Nova Broadcasting Group, NetInfo and the Municipality of Burgas, and the event once again united the advertising community in the country.