Tourism in Sveti Vlas: Excursions, Health and Nature – The New Face of the Summer Season
Sveti Vlas – August's Hot Spot on the Tourist Map
The summer of 2025 transforms Sveti Vlas into one of the most attractive destinations on the Bulgarian Black Sea coast. The resort impresses with a unique combination of sea vacation, SPA and balneo programs and diverse excursions that have become a hit among Bulgarian and foreign guests.
Sea Relaxation and Coastal Walk
The iconic coastal alley starts from the «Dinevi Marina» yacht port, passes along golden beaches and reaches the vibrant center with cafes and galleries. Tours include visits to the temples «St. Vlasiy» and «St. Athanasius the Great», carrying the spirit and history of the resort.
Ideal Conditions for Summer Vacation
August temperatures of 29°C and seawater at 25-27°C make the beaches inviting. Along with traditional water sports, SPA packages in hotels are gaining popularity, especially among guests from Germany and Scandinavia. Bulgarian tourists are also rediscovering the resort as a destination for sea and health tourism.
Nature and Adventures
Routes in the Stara Planina offer panoramic views of Nessebar Bay, photo safaris and exploratory tours of local flora and fauna. Trekking and bike tours, picnics and cultural-sports themed excursions are organized.
Why is the Trend Gaining Momentum?
- Demand for a comprehensive vacation combining relaxation and health;
- Desire to combine vacation, sports and culture;
- Growing trust in Bulgarian resorts in the context of Eurozone preparation;
Positive Effects
- Increase in tourist flow and investments in the region;
- Improvement of infrastructure and hotel services;
- Enhancement of tourism offering quality and diversity;
Conclusion
Sveti Vlas in August is a symbol of the new wave in Bulgarian tourism – a smart combination of nature, history, health and sea relaxation. The model is establishing itself as an inspiration for other Bulgarian resorts.