JYSK reveals the secrets of modern logistics during a big open doors day

28.07.2025 | Economy

Leading Scandinavian retail chain JYSK opens the doors of its large-scale distribution center in Sofia, presenting innovative logistics solutions and career opportunities.

Снимка от Warszawska róg Szerokiej w Tomaszowie Mazowieckim, w województwie łódzkim, PL, EU, Wikimedia Commons (обществено достояние)

The Scandinavian retail chain JYSK is preparing a large-scale event that will allow the general public to peek behind the scenes of one of the most modern logistics centers on the Balkan Peninsula. The official open day is scheduled for August 2 (Saturday) at 10:00 AM in the industrial zone of Sofia - Bozhurichte.

The distribution center, located on an impressive area of 106,000 square meters, represents a key commercial facility with a storage capacity of nearly 125,000 pallet spaces. The facility serves a network of 280 stores and online customers in four countries - Bulgaria, Greece, Turkey, and Romania, as well as six additional franchise markets.

During the event, visitors will have the unique opportunity to trace the entire process of goods movement - from their arrival in the warehouse to their dispatch to end customers. Additionally, the company will present its career opportunities, offering direct application for positions, especially for warehouse employees.

JYSK's investment strategy is extremely ambitious. In February 2022 alone, the company invested 12 million euros to expand the logistics center, which includes the construction of a new "Logistics Zone 4" with an area of 14,170 square meters and 33 additional loading ramps.

The company has a remarkable development history in Bulgaria, opening its first store in Plovdiv in 2005. Today, JYSK has established itself as a leading trading player with an impressive global network of 3,500 physical and online stores spread across 50 countries.

The total investment of the company in the Bozhurichte distribution center amounts to over 107 million euros, which earned it the prestigious "Investor of the Year" award in 2018.