Dubai launches a revolutionary fitness program in shopping centers

25.07.2025 | Health and fitness

An innovative "Mallathon" project transforms malls into free sports routes, offering an alternative for physical activity during hot summer months.

Снимка от Wikimedia user Mahakmittal061, Wikimedia Commons, под CC BY-SA 4.0

The management of the emirate presented an unprecedented health project that transforms commercial spaces into modern fitness zones. "Dubai Mallathon" aims to motivate residents to maintain an active lifestyle regardless of the extreme external temperature.

The official announcement of the initiative took place on July 25, 2025, when local authorities presented the details of the new urban program. Specially developed routes will be marked inside air-conditioned shopping centers, which will function as completely safe and accessible sports tracks.

His Highness the Prince of Dubai extended a personal invitation to citizens from various age groups to take advantage of this unique opportunity for free physical exercises. In addition to individual routes, the organizers plan group training sessions.

The project demonstrates the strategic commitment of the emirates to public healthcare, offering an innovative solution for maintaining physical activity during extreme summer conditions.