AI Revolution in Sales: Unify Attracts Large Investment

17.07.2025 | Technologies

An innovative AI startup successfully attracts significant investments of 40 million dollars, aimed at transforming commercial communication methodology through automated agents.

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The technological platform Unify achieved a remarkable success on July 17, 2025, by securing large-scale financing from leading investment funds. The deal, led by Battery Ventures, includes the additional participation of OpenAI Startup Fund and Thrive Capital, demonstrating exceptional interest in AI solutions in the commercial sector.

The company develops intelligent agents capable of identifying highly promising potential customers through precise algorithms. Its innovative system allows full personalization of marketing campaigns and automation of standardized communication processes.

Among Unify's clients are established corporations such as Airwallex and Perplexity, which have already appreciated the platform's effectiveness. Statistics show an impressive eight-fold revenue growth for the past year, confirming the technology's potential.

According to co-founder Austin Hughes, the modern market requires new approaches to commercial communication distribution. Unify aims to transform sales strategies into a precise, scientifically-based, and scalable process through intelligent tracking and differentiated customer contact.

The current financing of 40 million dollars comes only nine months after the previous investment round of 12 million, which underscores the rapid development and attractiveness of AI solutions in the corporate sector.