ABTTA activates a campaign for new air corridors to Bulgaria
Following the withdrawal of Qatar Airways, the Bulgarian tourism sector is facing a serious challenge. The Association of Bulgarian Tour Operators and Travel Agents (ABTTA) has launched an initiative to attract key airlines, including the global giant Etihad Airways.
"The loss of air connectivity to Asia, Africa, and the Middle East directly threatens Bulgaria's competitiveness," the industry organization states.
Why is air connectivity important?
- Tourism: Restoring flows from long-haul markets.
- Business: Better connectivity for investors and business travel.
- Competitiveness: Bulgaria needs alternatives to the carriers that have already left.
What is the goal of the initiative?
ABTTA is preparing an official position for the Ministry of Tourism and the Ministry of Transport. The organization is calling on the entire sector to unite by sharing:
- Concrete examples of lost benefits due to the lack of flights.
- Proposals for incentivizing new airlines.
- Observations on the impact of the lack of direct connections.
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