Schengen unlocked: Bulgarians massively discover the magic of Romania

07.08.2025 | Bulgarians worldwide

Over 37,000 Bulgarian tourists conquered Romania in 2025, taking advantage of the abolished border formalities and discovering new travel horizons.

Снимка от Ionut Costache ionutcostache, Wikimedia Commons (CC0)

An unprecedented tourism boom marks the relations between Bulgaria and Romania after the official entry into the Schengen area. The removal of border checks from January 1, 2025, has become a catalyst for mass travel that fundamentally changes Bulgarians' perception of the neighboring country.

Statistics speak volumes: nearly 37,000 people have undertaken trips to Romania in just the first half of the year. The destination's attractiveness lies in easy access, diversity of attractions, and affordable prices.

Top destinations outline an exceptionally rich tourist profile. The capital Bucharest wins with its modern urban environment, combining historical landmarks and contemporary entertainment spaces. The Carpathians offer an alternative for mountain tourism, while Black Sea resorts and the Danube Delta reveal unique natural landscapes.

The average stay varies between two and three days, allowing for compact but intense trips. Travel agencies quickly responded by developing specialized packages, including cultural festivals, gastronomic tours, and adventure routes in Transylvania.

Key factors for this tourism leap are simplified border procedures and transportation infrastructure modernization. The new Ruse-Giurgiu bridge and planned ferry routes further facilitate movement between the two countries.

Interstate cooperation in the tourism sector has reached new heights. Signed agreements for joint cultural routes have created a platform for deeper understanding and integration between the two Balkan states.

Social networks have become the primary channel for promoting the Romanian experience. Thousands of pictures from picturesque streets, historical landmarks, and coastal resorts attract more and more Bulgarian tourists.

For Romania, Bulgarians are now among the twelve most significant foreign tourist groups. Experts predict that this trend will continue, expecting not only growth in tourist flows but also deepening of economic and cultural ties between the two countries.

Travel to Romania is no longer just a trip, but a gateway to a new understanding of neighborhood, culture, and shared European values.