Today, Fraport Twin Star Airport Management AD and International Airport Advertising Corporation Ltd (IAAC) signed an 8-year contract. It covers the advertising activities at Varna and Burgas airports and comes into effect on January 1, 2026. For the management of the two airports, this is an important step in their commercial development strategy and improving the passenger experience.
Under the contract, IAAC will take over all the work – both operational and investment. They will update and expand the digital screens, static advertising and all other formats.
The idea is not just to replace the posters, but to create more thoughtful and beautiful solutions that will help people find their way around the airport more easily, feel more comfortable in the terminals and generate more revenue from non-aviation activities such as retail and advertising.The partnership fits perfectly into Fraport Twin Star's plan to develop trade through international experience, market research and significant investments in the project. It is important for the airports to maintain their modern and distinctive appearance. Both companies agree that such a long-term contract guarantees investment security, new ideas and close cooperation, which will benefit passengers, the airline, retailers and advertisers.