New Geographical Indications in the EU: Protection for Craft and Industrial Products from December 1, 2025

01.12.2025 | Statistics and regulation

From December 1, 2025, a new system of geographical indications in the EU for craft and industrial products will come into effect, protecting the unique skills and traditions of European producers. The scheme, managed by EUIPO, will cover iconic products like Troyan pottery and Chiprovtsi carpets, providing protection against counterfeiting and supporting local economies.

Снимка от Emna Mizouni, Wikimedia Commons (CC BY-SA 4.0)

From December 1, 2025, a new European Union (EU) regulation comes into force, providing strong protection for geographical indications (GIs) for craft and industrial products. This measure marks an important moment for the European intellectual property regime and the competitiveness of EU manufacturers.

The new system, introduced by Regulation (EU) 2023/2411, will allow European manufacturers of products such as glassmakers, potters, knife makers, and jewelers to register the names of their products within a new EU system for geographical indications. For the first time, this protection, which has long been available for food and beverages, will also cover craft and industrial products, thereby completing the single market for GIs.

Key highlights:

The Executive Vice-President for Prosperity and Industrial Strategy of the European Commission, Stéphane Séjourné, emphasized the importance of the new system for protecting Europe's craft and industrial heritage, creating new opportunities for growth and international recognition.

Existing national geographical indications for craft and industrial products will expire one year after the entry into force of the new Regulation, namely in December 2026.