Coca-Cola's Christmas Magic Returns to Bulgaria: 17 Cities, Festive Surprises, and Charity

02.12.2025 | Burgas

Coca-Cola brings back the Christmas spirit to Bulgaria with its traditional tour featuring the red truck. This year, the tour covers 17 cities, offering entertainment, influencer meet-and-greets, charitable initiatives, and new versions of classic Christmas songs.

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Coca-Cola is once again spreading the Christmas spirit in Bulgaria! The beloved Christmas truck will visit a total of 17 cities in December, starting in Burgas on December 6th.

Residents and guests of Burgas will be able to enjoy the holiday at the Billa car park (30 Gocho Ivanov St.) from 2:00 PM to 8:00 PM, where they can expect meetings with Santa Claus, games with prizes, and surprises. Among the guests is the influencer Teodora Mudeva.

Under the motto “Refresh the magic of Christmas”, Coca-Cola calls for shared moments and attention to loved ones. The emblematic truck will visit another 12 cities before finishing its tour in Sofia (December 21-23).

In 2025, the tour will be even closer to the people, with an emphasis on locations near large supermarkets.

The center of the campaign is also the new version of the Christmas song “The Holidays are Coming” performed by Orlin Pavlov. Coca-Cola also supports charity, partnering with “Operation Teddy Bear” to support young talents, as well as with “Ecopack” for separate waste collection.

Join the national Christmas campaign by collecting the three syllables “KO-LE-DA” from the packaging of the drinks for a chance to win a limited edition Christmas truck!