The prestigious financial institution HSBC officially announced a strategic agreement with the alternative golf league LIV Golf, which starts on July 10, 2025. The partnership covers the full competitive year with planned 14 international tournaments.
The first joint event will be held at the legendary Real Club Valderrama in Spain, known as LIV Golf Andalucia. As part of the agreement, HSBC will sponsor two leading teams – Crusher GC led by Bryson DeChambeau and Majesticks GC, led by three world-famous golfers: Lee Westwood, Ian Poulter, and Henrik Stenson.
Scott O'Neil, CEO of LIV Golf, described the partnership as extremely significant. According to him, the union with HSBC expands the league's international presence and consolidates its global potential. For its part, the bank confirms its strategic commitment to golf development on a global scale.